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Articles Annotation for Media

Collaboration with Training Data enabled our client to annotate 10,000 articles within one month

Industry and use case:



10,000 articles

Project duration:

28 days

Our Challenge:

Due to the Advertising Law requiring the labeling of content with brand mentions as advertising, the client needed manual annotation of a large dataset. The goal was to analyze recipes and articles produced by the production team and identify materials containing product placement. The task was to manually annotate 10,000 articles within a short timeframe. As the client had previously worked with Training Data, they decided to collaborate with us again

Our Solution:

The objective was to identify brand mentions in photos and label them as product placement. To meet the deadline, we quickly allocated additional capacity, assembling a team with a manager and 10 annotators. We expedited the processes by deciding to work using tables.

Before the start of the collaboration, the client provided us with sources for verification, where references to all materials were included. Initially, we organized a testing process: during the pilot execution, the manager validated the data to evaluate metrics and costs. This pilot was then used as a test assignment for the annotator team, where correct answers were automatically compared with the assessor’s responses. The data was broken down into short iterations for convenience. Thanks to efficiently structured processes, the team managed to complete the task within 28 days


  • Successfully annotated 10,000 articles in a short time
  • All website materials were adapted to the Advertising Law
“Our collaboration with Training Data left us with only positive impressions. The team approached the task responsibly and met the tight deadline. The work was done with high quality; we validated the materials and found no errors. We have upcoming projects requiring manual annotation, and we plan to collaborate with Training Data again soon”

Stages of work

  • Application

    Leave a request on the website for a free consultation with an expert. Th e acco unt manager will guide you on the services, timelines, and price
  • Free pilot

    We will conduct a test pilot project for you and provide a golden set, based on which we will determine the final technical requirements and approve project metrics
  • Agreement

    We prepare a contract and all necessary documentation upon the request of your accountants and lawyers
  • Workflow customization

    We form a pool of suitable tools and assign an experienced manager who will be in touch with you regarding all project details
  • Quality control

    Data uploads for verification are done iteratively, allowing your team to review and approve collected/annotated data
  • Post-payment

    You pay for the work after receiving the data in agreed quality and quantity


  • 24 hours
  • 24 hours
  • 1 to 3 days
  • 1 to 5 days
    Conducting a pilot
  • 1 day to several years
    Carrying out work on the project
  • 1 to 5 days
    Quality control
You pay for the work after you have received the data
in the established quality and quantity

Training Data

  • Quality Assurance:
  • Enhanced Data Accuracy
  • Consistency in Labels
  • Reliable Ground Truth
  • Mitigation of Annotation Biases
  • Cost and Time Efficiency
  • Data Security and Confidentiality:
  • GDPR Compliance
  • Non-disclosure agreement
  • Data Encryption
  • Multiple data storage options
  • Access Controls and Authentication
  • Expert Team:
  • 6 years in industry
  • 35 top project managers
  • 40+ languages
  • 100+ countries
  • 250k+ assessors
  • Flexible and Scalable Solutions:
  • 24/7 availability of customer service
  • 100% post payment
  • $550 minimum check
  • Variable Workload
  • Customized Solutions

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